Founder & Idea Readiness
1. Can you clearly explain the problem your startup is solving?
(You should be able to explain the problem in one clear sentence without jargon.)
Founder & Idea Readiness
2. Is your target customer segment clearly defined?
(You know exactly who your first paying customer is.)
Founder & Idea Readiness
3. Have you validated this problem with real users?
(You have spoken to actual users and received direct feedback.)
Founder & Idea Readiness
4. Are you working full-time on the startup, or do you have a clear transition plan?
(You are full-time now or have a realistic plan to move full-time soon.)
Founder & Idea Readiness
5. Are co-founder roles and decision-making authority clearly aligned?
(Each founder knows their role, responsibilities, and decision rights.)
Founder & Idea Readiness
6. Are founders aligned on long-term vision and exit expectations?
(Founders share a similar outlook on growth and exit timelines.)
Legal Structure & Founder Documentation
7. Have you identified the appropriate business structure for your startup?
(The chosen structure aligns with funding, tax, and growth plans.)
Legal Structure & Founder Documentation
8. Have all founders executed a Founders' Agreement?
(A written agreement exists covering equity, vesting, roles, and exits.)
Legal Structure & Founder Documentation
9. Is the equity split and vesting of shares clearly documented?
(Ownership percentages and vesting schedules are written and agreed.)
Legal Structure & Founder Documentation
10. Do you have employment agreements with key employees?
(Key team members are engaged under proper employment contracts.)
Legal Structure & Founder Documentation
11. Have you framed an ESOP policy, if applicable?
(Employee stock options are structured and documented internally.)
Intellectual Property & Brand Protection
12. Have you identified the IP relevant to your business?
(This includes brand name, logo, software, content, designs, or data.)
Intellectual Property & Brand Protection
13. Was a trademark availability search conducted before finalising the name?
(The trademark registry was checked before choosing the brand name.)
Intellectual Property & Brand Protection
14. Have you filed a trademark application for your brand name or logo?
(An official trademark application has been submitted.)
Intellectual Property & Brand Protection
15. Is the trademark registered or actively followed up?
(Registration is completed or the application is being legally pursued.)
Intellectual Property & Brand Protection
16. Have you applied for other IPs, if applicable?
(Relevant IP protections are applied for where required.)
Intellectual Property & Brand Protection
17. Is all IP ownership clearly vested in the company?
(IP belongs to the company, not individual founders or contractors.)
Contracts, Policies & Governance
18. Are NDAs executed with founders, employees, consultants, or vendors?
(Confidential information is legally protected.)
Contracts, Policies & Governance
19. Have you executed a Shareholders' Agreement with investors, if applicable?
(Investor rights and obligations are documented.)
Contracts, Policies & Governance
20. Do you have written vendor or service agreements in place?
(Third-party relationships are governed by contracts.)
Contracts, Policies & Governance
21. Are website or platform Terms & Conditions prepared?
(User rights and usage terms are documented.)
Contracts, Policies & Governance
22. Is a Privacy Policy in place?
(Data collection and usage practices are disclosed.)
Contracts, Policies & Governance
23. Is a Payment and Refund Policy prepared, if applicable?
(Payment terms and refunds are transparently defined.)
Contracts, Policies & Governance
24. Is a POSH policy implemented, if applicable?
(POSH policy and internal compliance are in place.)
Product, Market & Operations
25. Have you developed a Minimum Viable Product?
(A basic working version exists to test assumptions.)
Product, Market & Operations
26. Is your value proposition clearly defined?
(You can clearly state why customers should choose you.)
Product, Market & Operations
27. Have you established a pricing strategy?
(Pricing is defined and commercially sensible.)
Product, Market & Operations
28. Do you have a go-to-market strategy?
(Customer acquisition channels are identified.)
Product, Market & Operations
29. Do you have an early customer feedback mechanism?
(There is a system to collect and act on feedback.)
Product, Market & Operations
30. Are key operational processes documented?
(Basic SOPs exist for core business functions.)
Financial, Tax & Accounting
31. Have you prepared a basic financial model?
(Revenues, costs, and unit economics are understood.)
Financial, Tax & Accounting
32. Have you calculated runway and burn rate?
(You know how long current funds will last.)
Financial, Tax & Accounting
33. Is accounting software implemented for bookkeeping?
(Books are maintained using recognised accounting software.)
Financial, Tax & Accounting
34. Have you discussed tax planning with a Chartered Accountant?
(Direct and indirect tax implications are reviewed.)
Financial, Tax & Accounting
35. Is the use of funds clearly planned?
(You know exactly how funds will be deployed.)
Compliance & Labour Laws
36. Is the company incorporated with basic statutory registrations completed?
(The company is legally incorporated and operational.)
Compliance & Labour Laws
37. Is GST registration obtained, if applicable?
(GST registration is completed where required.)
Compliance & Labour Laws
38. Are labour law registrations completed, as applicable?
(PF, ESI, PT, and Shops registrations are completed where required.)
Compliance & Labour Laws
39. Is a statutory and compliance calendar maintained?
(Filing deadlines and obligations are tracked.)
Fundraising, Growth & Exit
40. Have you identified your fundraising stage and investor type?
(You know whether you are raising seed, angel, or VC funding.)
Fundraising, Growth & Exit
41. Are you due-diligence ready?
(Legal, financial, and IP documents are organised.)
Fundraising, Growth & Exit
42. Do you understand how your startup may be valued?
(You have basic valuation awareness.)
Fundraising, Growth & Exit
43. Do you have a roadmap for SME IPO, if planning?
(Eligibility, timelines, and preparatory steps are understood.)
Fundraising, Growth & Exit
44. Have you evaluated alternative exit options?
(M&A, secondary sale, or buyback possibilities are considered.)